Product placement has been around forever, but sly ad agencies are always dreaming up new ways to brainwash the consumer. A new wave of product placements center around the concept of editing in virtual products in post-production - similar to how football games have virtual 'down' lines. Why not just put a box of crackers on a coffee table during the show? For flexiblity and the option to keep reaping dollars out of both the consumer and merchant. The idea goes that the TV virtual product might be different than the DVD release product, which might be different than the special edition release. Look people - we don't wanna buy your crap, virtual or not! Read the whole
New York Times article.
Product placement has been around forever, but sly ad agencies are always dreaming up new ways to brainwash the consumer. A new wave of product placements center around the concept of editing in virtual products in post-production - similar to how football games have virtual 'down' lines. Why not just put a box of crackers on a coffee table during the show? For flexiblity and the option to keep reaping dollars out of both the consumer and merchant. The idea goes that the TV virtual product might be different than the DVD release product, which might be different than the special edition release. Look people - we don't wanna buy your crap, virtual or not! Read the whole New York Times article.
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